Gary wants to create a perceptual map for positioning using the attribute-based approach. He comes to you for advice as to how he should get started on this. What is the first step you would advise Gary to undertake? a. Determine the specific questions to be used for the two types of ratings: (1) How does our company rate on a number of attributes? (2) How important is each of these attributes? b. Determine the importance of the attributes. c. Determine how similar pairs of two attributes are. d. Plot the attributes in a two-dimensional space.

Answers

Answer 1

Answer:

a. Determine the specific questions to be used for the two types of ratings: (1) How does our company rate on a number of attributes? (2) How important is each of these attributes?

Explanation:

            Perceptual map may also be called as Market Mapping. It is a diagrammatic technique that is used by the asset marketers which attempts to visually display the perceptions of the customers or the potential customers. Positioning of the brand is influenced by the customer perceptions rather than those of any businesses.

            In the context, Gary in order to form a perpetual map for the positioning, he should first determine some specific questions for the two types of the ratings -- how his company rate on the number of the attributes and the importance of these attributes.

Hence, option (a) is correct.


Related Questions

The disadvantages associated with a proprietorship are similar to those under a partnership. One exception relates to the more formal nature of the partnership agreement and the commitment of all partners' personal assets. As a result, partnerships do not have difficulty raising large amounts of capital.

a. True
b. False

Answers

Answer:

B

Explanation:

A sole proprietorship is when only one person runs a business

characteristics of a sole proprietorship

Unlimited liabilityOnly one person owns the businessLimited sources of capital

Doesn't exist perpetually.

A partnership is when at least two people come together to form a business

Features of a partnership :

1. Unlimited liability

2. Limited sources of capital as they cannot raises funds in the capital market.

A ________ decision is best explained by the following: When a company’s finance department decides to go to the organizations usual bank and take out a loan whenever the company's revenues for the month are projected to be less than its expenses.

Answers

Answer:

Programmed decision

Explanation:

This is known as a programmed decision. Because it involves a structured and routine decision making to get a loan whenever revenues are less than its expenses.

A programmed decision is routine in nature and is handled by rules that have already been put in place. Such decisions have specific and clear goals, and are also well structured.

Correcting non-compliance________ Choose one answer. a. Protects enrollees, avoids recurrence of same non-compliance, and promotes efficiency b. Ensures bonuses for all employees c. Both A and B

Answers

Answer:

a. Protects enrollees, avoids recurrence of same non-compliance, and promotes efficiency

Explanation:

Indeed, by correcting non-compliance other employees would learn a lesson that anyone who fails to comply with the company's policy would be corrected (disciplined).

Also, such corrections promote efficiency in the workplace since rules are always complied with.

Based on the following information, calculate net income for Dana's Dress Shop using the traditional format. Sales $360,000 Gross Margin $140,000 Contribution Margin $110,000 Total Selling & Administrative Exp. $60,000

Answers

Answer:

$80,000

Explanation:

Calculation for the net income for Dana's Dress Shop using the traditional format

NET INCOME USING TRADITIONAL FORMAT

Using this formula

NET INCOME=Gross Margin -Total Selling & Administrative Expenses

Where,

Gross Margin =$140,000

Total Selling & Administrative Expenses=$60,000

Let plug in the formula

NET INCOME=$140,000-$60,000

NET INCOME=$80,000

Therefore the NET INCOME will be $80,000.

Answer: 80k

Explanation: Bc quizlet said so :)

Identify the following transactions that they are whihc type of market.

a. A farmer agrees to sell 10,000 bushels of wheat at the rate of $4.50 per bushel to a buyer in three months. A regulated exchange, such as the Chicago Board of Trade, completes the transaction.
b. Long-term mortgage-backed securities are traded between investors and issuers.
c. An investor holding 3,000 shares of stock of Strata Corp. sells them to another investor.

Answers

Answer:

A. Future market

B. Capital market

C. Secondary market

Explanation:

A) A futures market is an auction market in which participants buy and sell commodity and futures contracts for delivery on a specified future date. In here farmer agrees to sell 10,000 bushels of wheat to the buyer on a specified future date.

B) A capital market is a financial market in which long-term debt or equity-backed securities are bought and sold

C) The secondary market, also called the aftermarket and follow on the public offering, is the financial market in which previously issued financial instruments such as stock, bonds, options, and futures are bought and sold.

Within the relevant range of activity ______. variable costs do not change in total, only per unit fixed costs remain constant in total costs and activity can be approximated by a straight line

Answers

Answer:

False

Explanation:

Within the relevant range of activities, total fixed costs remain constant and fixed costs per unit decrease as total output increases. Total variable costs vary depending on total output, but variable costs per unit should remain constant.

On a long term basis, all costs are variable, that is why it is important to consider the range of activities, i.e. output levels.

Within the relevant range of activity, total variable costs do not change. Thus, the given statement is false.

Within the relevant spectrum of activities, total fixed costs are constant, and as total output rises, fixed costs per unit fall. Variable costs overall change with total production, but they should stay constant per unit.

Since all expenses are erratic over the long run, it is crucial to take into account the variety of activities, or output levels. A certain activity level that is restricted by a minimum and maximum quantity is referred to as the relevant range. Certain revenue or spending levels are predictable within the defined limitations.

Learn more about total variable costs here:

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The money supply in Macroland is currently 2,500, bank reserves are 200, currency held by public is 500, and banks' desired reserve-deposit ratio is 0.10. Assuming the values of the currency held by the public and the desired reserve-deposit ratio do not change, if the Central Bank of Macroland wishes to increase the money supply to 3,000, then it should conduct an open-market ______ government bonds.

Answers

Answer: purchase of 50

Explanation:

Open market operations is used when the central bank either buys or sells government securities. This is done in order to contract or expand the availability of money.

Based on the scenario in the question, if the Central Bank of Macroland wishes to increase the money supply to 3,000, then it should conduct an open-market buy 50 government bonds.

Which of the following is a long-run adjustment? A firm lays off two workers. Two firms exit the asbestos removal industry.

Answers

Answer:

Two firms exit the asbestos removal industry.

Explanation:

This is a long-run adjustment because, the firm left one industry to focus on other part of their business. For example, it could be due to lack of finance or profit margin been small that made the firm to quit asbestos removal industry.

If at the end of Year 1 an appraiser provides a certified opinion that the market value of the land is $2,800 the company would continue to list the land on its books at $2,200. This statement is

Answers

Answer:

True

Explanation:

Based on the information given the statement is TRUE because if an appraiser which is person whose job and responsibility is to help assess the market value of things which is the amount in which a product can be sold had provide an approved and acceptable opinion that the market value of the land is the amount of $2,800 which means the company would continue to list the land on its books at the amount of $2,200 reason been that the amount of $2,200 is the book value of the land or the cost of purchasing the land while the amount of $2,800 is the market value which will enable the company to make a gain or profit of $600 ($2,800-$2,200) if the land was been sold for the amount of $2,800.

In 2018, Venus Fly Co. issued a $75 par value preferred stock that pays a 7 percent annual dividend. Due to changes in the overall economy and in the company's financial condition investors are now requiring a 5 percent return. What price would you be willing to pay for a share of the preferred if you receive your first dividend one year from now?

Answers

Answer:

$105

Explanation:

Calculation for What price would you be willing to pay for a share of the preferred

First step is to find the Dividend using the formula

Dividend =Par value preferred stock × Annual dividend percentage

Let plug in the formula

Dividend=$75 par value ×7%

Dividend=$5.25

Second step is to find the price using this formula

Price = Dividend ÷ Return percentage

Let plug in the formula

Price=$5.25÷5%

Price =$105

Therefore the price you would be willing to pay for a share of the preferred if you receive your first dividend one year from now will be $105.

What is the gain or loss from purchasing a call option on $100,000 face value Treasury bonds with a strike price of $90,000 (90 points) and a premium of 1.5 points ($1,500) with an expiration date at the end of July if the end-of-July selling prices for the bonds is $80,000

Answers

Answer:

Profit of $8,500

Explanation:

Strike Price = $90,000

Premium = $1500

When Break even point = Strike price - premium

Break even point = $90,000 - $1,500

Break even point = $88,500

Hence, Profit = Break even point - Share price

Profit = $88,500 - $80,000

Profit = $8,500

Deciding which car to buy requires thinking; critical thinking, however, involves considering multiple choice how to finance the car. whether it would be a more environmentally sound choice to ride a bike. whether you have good reasons for choosing a particular car. whether you need a car at all.

Answers

Answer:

whether you have good reasons for choosing a particular car.

Explanation:

When deciding which car to buy, it is necessary for an individual to adopt critical thinking in order to decide what are the reasons that will lead him to choose a particular car.

Critical thinking will help to identify whether the features and benefits of a car model are aligned with issues relevant to the consumer, such as price, costs, design, style, etc.

The consumer when deciding to buy something goes through different stages in the purchase decision process, which is identifying needs, searching for information on solutions to their problem, analyzing the available options and purchasing. By following these steps, it is possible to develop critical thinking that will lead the consumer to make an accurate and effective purchase to satisfy their needs and desires.

A region is in the middle of a very cold and snowy winter. As a result, hot chocolate has become more desirable, and many of the shipping channels for imported goods have closed due to the weather. What will happen to the price and quantity sold of hot chocolate made with imported cocoa?

Answers

Answer:

The price of hot chocolate will increase for sure due to the sudden increase in the quantity demanded and decrease in the supply. The net effects on the actual quantity demanded are not definite, since a small increase in price will probably not affect it that much and more chocolate sill be demanded, but if the prince increase is too high, probably the quantity demanded will fall.  

The Minnesota legislature passed a law requiring that employers allow each employee adequate time within each four consecutive hours of work to utilize the nearest convenient restroom. This law is:

Answers

Answer: a statute

Explanation:

Minnesota legislature passed a law requiring that employers allow each employee adequate time within each four consecutive hours of work to utilize the nearest convenient restroom. This law is a statute.

A statute is simply a written law that has been passed by a legislative body. It is a specific statement that the legislative body has approved and also endorsed by an executive body.

The strategy in which a company sells its exports to another country at a lower price than it sells the same product in its domestic market is referred to as

Answers

Answer:

Dumping

Explanation:

Dumping is protectionist strategy in which a company sells its exports to another country at a lower price than it sells the same product in its domestic market. Dumping is usually associated with a substantial volume of export of a product, it often endangers the financial viability of the product's manufacturer or producer in the importing nation.

f Italy can produce 100,000 more pounds of chocolate every year by forgoing the production of 200,000 pounds of pasta, what is the opportunity cost of 1 pound of chocolate

Answers

Answer:    ADD 100,000+200,000+1 pound which is 16 to get your answer and it would be

Explanation:    300,016 that is your answer is this helpful??

Question 1 of 15 A policy will pay the death benefit if the insured dies during the 20-year premium-paying period, and nothing if death occurs after the 20-year period. What type of policy is this

Answers

Answer:

a 20 year level term policy

Explanation:

A level term policy is meant to insure a certain benefit for a specific period of time. During this time, the premium is also fixed (level) which means that it will not change as time passes. A level term policy is adjusted only after it has expired and it is generally adapted upwards since the age of the insured person increased as well as the possibility of death.

Universal Containers has a custom object to maintain Job information with a private sharing model. The Delivery group is distributed through the Role Hierarchy based on geography. As the Delivery Group often collaborates on Jobs, all users in the Delivery profile require View access to all Job records. In special cases, the Delivery user who owns a job must be able to grant a Product Development user access to a Job record. Which two platform features can be used to support these requirements?

Answers

Answer:

"View All" Profile settings.

Manual Sharing

Explanation:

As the user who already owns a job shall grant access in that case he shall be able to "view all" profile settings which shall make the user view all the details of the other jobs available.

In order to grant any access one shall be able to modify some settings for that firstly settings view access shall be available.

Further also there shall be an option of manual sharing, which shall make the user share the details of job record manually rather than sharing the entire settings and data.

The Consumer Products Division of Goich Corporation had average operating assets of $1,450,000 and net operating income of $133,100 in May. The minimum required rate of return for performance evaluation purposes is 9%. What was the Consumer Products Division's residual income in May?

Answers

Answer:

Consumer Products Division's residual income in May is $2,600

Explanation:

Residual Income is the dollar amount of the divisional operating profit over its cost of acquiring capital to purchases its operating assets.

Residual Income = Operating Income - (Operating Assets × Cost of Capital)

Therefore,

Residual Income = $133,100 - ($1,450,000 × 9.00%)

                            = $2,600

Answer: 130,500

Explanation: Operating Assets / Performance Evaluation

1,450,000 / 0.09 = 130,500

John and Lisa hold the same position at Flyberry Electronics. However, John earns more than Lisa. In the context of pay structure, which of the following justifies the organization's decision to pay John more than Lisa?

a. John works the night shift,and night hours are less desirable for most workers.
b. John is a U.S.citizen;therefore his pay should be higher than that of non-Americans.
c. Lisa is pregnant;therefore her productivity is assumed to be lower.
d. John is physically disabled;therefore he should be paid more than Lisa.
e. Lisa lives in a location where living expenses are higher.

Answers

Answer:

a. John works the night shift,and night hours are less desirable for most workers.

Explanation:

The Equal Pay Act of 1963 established that employees must earn the same wage for similar jobs performed regardless of their gender. This means that you cannot pay someone more for being a men if the job done is the same. If any difference in wages exist, it must be justifiable in some way, e.g. different responsibilities, different labor conditions, serve different markets, etc.

In this case, since fewer people want to work on the night shift, in order to attract workers, the company might pay more for doing so. US laws does not require for night shifts to be paid higher wages, but the law of demand and supply might be responsible for the higher wages (demand and supply of labor).

David Fisher, a recently retired corporate executive, is becoming restless in his new role and would like to make this transition smoother by participating in the business community in some limited manner. Since David is financially secure and primarily interested in some sort of volunteer work, he should consider becoming involved with which of the following SBA programs?

a. ACE
b. SBIC
c. SBDC
d. SBI
e. SCORE

Answers

Answer:

E. Score

Explanation:

Karen just finished typing an important memo that she needs to send to many people, including the president of the company. Karen should _____.

Answers

Answer:

C. proofread her work carefully, ask a coworker to look it over, and correct all mistakes

Explanation:

Since in the question it is mentioned that Karen just finished the typing for an important memo and wants to send to many persons involved the president of the company

So here karen should proofread her work carefully and if it involved any kind of mistake that it should be corrected so that it would not create a bad presentation to the many people

Hence, the correct option is C.

A movie star was paid $1 million in 1960 to do a movie. The CPI was 29.3 in 1960 and the CPI in 2014 was 240. Approximately how much did the movie star earn in 2014 dollars

Answers

Answer:

$8.19 million

Explanation:

A movie star was paid $1 million in 1960 to do a movie

The CPI was 29.3 in 1960

The CPI in 2014 was 240

Therefore the amount that was earned in dollars by the movie star in 2014 can be calculated as follows

= 240/29.3

= 8.19 × $1 million

= $8.19 million

Hence the movie star earned $8.19 million in 2014

A publicly owned corporation is a company whose shares are held by the investing public, which may include other corporations as well as institutional investors. Group of answer choices True False

Answers

Answer:

True

Explanation:

A publicly owned corporation is a company is a company owned by shareholders. This type of company's shares is freely traded on a stock exchange

Characteristics of A publicly owned corporation

Limited liability. the liability of owners are limited to the amount investedCentral management. The company is manged by board of directors and managers and not the shareholdersthe company is a legal entity.

creases in equity of a particular business enterprise resulting from transfers to it from other entities of something of value to obtain or increase ownership interests is a(n) Blank 1 of 1 by owners.

Answers

Complete Question:

Increases in equity of a particular business enterprise resulting from transfers to it from other entities of something of value to obtain or increase ownership interests is a(n) ________ by owners.

Answer:

Investments by owners.

Explanation:

Increases in equity of a particular business enterprise resulting from transfers to it from other entities of something of value to obtain or increase ownership interests is an investment by owners.

An owner investment can be defined as the amount of assets that is invested into a company by the owner or founder as a startup or for its smooth operations.

Generally, this type of account has a credit balance and is typically a temporary equity account.

A company recognized an accrued salary expense in Year 1 and paid its employees in Year 2. The financial statements affected in Year 2 are the ______.

Answers

Answer:

Statement of Financial Position and Cash Flow Statement.

Explanation:

Year 2

1. Statement of Financial Position

Decrease the Liability : Salaries Owing

Decrease the Assets : Cash

2. Cash Flow Statement

Decrease in Liability : Cash Outflows

3. Income Statement

No Effect

4. Statement of Changes in Equity

No Effect

The financial statements that will be affected by this transaction are:

Balance Sheet. Income statement. Statement of Cashflows.

Effect on Financial statements The Balance sheet will see a reduction in liabilities related to the accrued expense of the salary. Income statement will recognize the salary expense. Statement of Cashflows will recognize the decrease in liabilities.

In conclusion, several financial statements will be affected.

Find out more about accrued expenses at https://brainly.com/question/13450378.

A licensee has been issued a Final Order of the FREC, suspending his license. How long a time period is the maximum a suspension can last?

Answers

Answer:

10 years

Explanation:

The maximum period for which the Florida Real Estate Commission (FREC) can suspend a license is 10 years. A suspension is temporal (even though 10 years is a long time) but when the FREC revokes a license that is permanent.

The FREC can issue 3 types of penalties depending on the offense committed:

Administrative Civil Criminal

In a global context, economic development is _________________ correlated with the level and efficiency of financial markets and institutions.

Answers

Answer:

Highly

Explanation:

In a global context, economic development is highly correlated with the level and efficiency of financial markets and institutions.

Financial markets can be defined as any marketplace where the trading of securities occurs.

Types of financial markets includes:

1. Money market

2. Foreign exchange market (forex)

3. Bond market

4. Over the counter market

5. Stock market

Economic development refers to the process by which a state improves the economic, political, and social well-being of its citizens. It involves structural transformation, technological innovation and industrial upgrading which will increase labor productivity and improvements in infrastructure.

Stages of economics development includes:

1. Traditional stage

2. Pre-condition for take off stage

3. Take off stage

4. Drive to maturity stage

5. Age of high mass consumption stage

Answer:

Highly

Explanation:

In a global context, economic development is highly correlated with the level and efficiency of financial markets and institutions.

Suppose the price of a share of Google stock is $500. An April call option on Google stock has a premium of $5 and an exercise price of $500. Ignoring commissions, the holder of the call option will earn a profit if the price of the share:_______

a. increases to $504.
b. decreases to $490.
c. increases to $506.
d. decreases to $496.
e. none of the above.

Answers

Answer:

c. increases to $506.

Explanation:

Given that the Google stock price of a share = $500

Premium on the call option of a google stock = $5

And, the exercise price = $500

based on the above information, the price of the share is

Since first we have to find the price i.e. break even which is come from

= $500 + $5

= $505

Also the price of the stock rise to the above $505 for earning the profit in the call option i.e. $506

Hence, the correct option is c. $506

The article discusses three core financial implications of the business model. What are the three core financial implications, and explain each in a sentence or two. (6 points)

Answers

Answer:

Three core financial implications of the business model are:

1) Profitability of the business model:  Profit is the difference between the output value (Sales or Service Revenue) and the input value (Cost of goods sold and expenses).

2) Required Assets for the business model:  Each business model dictates the investments in assets that will be required to generate returns.  Some businesses require large assets investments while others are less capital-intensive and as a result require less capital, but perhaps more labor.  An example is an IT industry that provides software services.  The capital outlay is not usually large unlike in the case of a computer hardware manufacturing entity.

3) The growth speed is another important factor that determines the outcome of each business model.  Some business models are based in high-growth industries.  The risk for such industries and business models is that the rate of extinction is also very high.  There will always be a higher constant need for renewal in high-growth industry than in a low-growth and more sustainable industry.  Growth factor is an important ingredient in determining the business model to adopt.

Explanation:

Business models are different, from one industry to another, and from one firm to another.  As the company's core strategy for achieving profitability, business models are based on two core levers of pricing and costs.   These dictate if a business model will succeed or not.

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