Sarah's a digital marketing consultant. With 90% of sales still taking place in a physical location, she knows her clients need to reach customers throughout their journey to ensure the best chance at a sale. Those customers need to find her client's products across multiple channels. Which type of marketing strategy can Sarah use to drive sales to her client's physical locations?

Answers

Answer 1

Options :

A) A search engine optimization strategy to rank for keywords.

B) Third-party lead generation to qualify inbound leads prior to contact.

C) A strategy designed to mimic all ads directly from similar local businesses.

D) An online-to-offline strategy to drive offline sales with online ads.

Answer: D) An online-to-offline strategy to drive offline sales with online ads

Explanation: Given that 90% of the sales made by Sarah's client takes place in physical stores, and as such it is important that a large number of potential customers are reached in other to get a shot at making a sale. The online strategy becomes paramount as it provides a viral or rapid approach to getting potential buyers informed about a certain product within a short period of time, one of such way is the use of online advertisement and digital or social media marketing. Leveraging this online marketing capability could be used make consumers aware and increasing the Chances of making better sales offline since consumers are already aware of the product.


Related Questions

EarthShapers Inc., a manufacturer of heavy construction equipments based in U.S.A., maintains large sales and support operations overseas. Before sending new employees to its operations in Japan, it requires the employees to take courses in Japanese history and culture so that they can adjust more easily to living in Japan. This training focuses on the _____ component of international competence training.

Answers

Answer:

Cognitive.

Explanation:

In this scenario, EarthShapers Inc., a manufacturer of heavy construction equipments based in U.S.A., maintains large sales and support operations overseas. Before sending new employees to its operations in Japan, it requires the employees to take courses in Japanese history and culture so that they can adjust more easily to living in Japan. This training focuses on the cognitive component of international competence training.

When presenting solutions, Chris (a salesperson)often has to handle buyer resistance. Chris should think of buyer resistance as a(n)___________ event.
A) Negative
B) Unimportant
C) Positive
D) A buyer initiated challenge (BIC)
E) Show stopper

Answers

Answer:

C) Positive

Explanation:

Although in the question it is stated that Chris, who is a salesman, manages the buyer resistance while presenting the solutions, the Chris also thinks that buyer resistance is a positive event

Thus, in the provided scenario, option c is right, as it does not satisfy all other options available

So the right option is c.postive

Monopolistic competitors in the food industry will often include a recyclable symbol on packaging used for their product as a means to be socially responsible. be environmentally responsible. differentiate their product. be perceived more favorably.

Answers

YES, BECAUSE WHETHER A BUSINESS DECIDES TO PROVIDE A POSITIVE LANDMARK STAMP ON THEIR PRODUCTS AND / OR SERVICES IS THEIR DECISION.

THE ONES THAT DECIDE TO MAKE THE DIFFERENCE ARE OFTEN REMARKABLE FROM THE COMPETITION, THIS OTHER ECONOMIC GROUP THAT DID NOT HAD THE INITIATIVE TO INNOVATE FOR A BETTER EXPERIENCE.

Michael's adjusted basis in the MW Partnership was $20,000 at the time he received the following nonliquidating distribution: Cash of $5,000 Equipment with an adjusted basis to the partnership of $8,000 and a fair market value of $10,000. What is the gain/loss Michael will recognize on this transaction

Answers

The appropriate solution of the given question "$15,000". A further explanation is provided below.

According to the question, the values are:

Partnership,

= $20,000

Cash received,

= $5,000

Adjusted basis,

= $8,000

Fair market value,

= $10,000

hence,

→ The Michael's adjusted basis in the partnership will be:

= [tex]Basis \ in \ partnership- Cash \ received[/tex]

= [tex]20,000-5,000[/tex]

= [tex]15,000[/tex] ($)

Thus the above is the right answer.

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All the following statements describe the flexibility available to the owner of a universal life insurance policy EXCEPT: Group of answer choices The frequency of premium payments can be changed. Policy loans are permitted on an interest-free basis. The death benefit can be increased with evidence of insurability. Premium payments can be any amount provided there is sufficient cash value to keep the policy in force.

Answers

Answer:

Policy loans are permitted on an interest-free basis.

Explanation:

The universal life insurance policy refers to a policy in which there is a component of an investment saving also it involves less premium that the person has to pay a low premium amount for continuing the policy. It could benefit the beneficiary after the death of the insured person

So according to the given situation ,for option B there is no flexibility available as no policy loans could be permitted without an interest

The country of Maroji is a major exporter of dairy products. The country of Hipon is a major exporter of heavy machinery but also has a sizeable domestic dairy industry. Since it imports a sizeable amount of heavy machinery from Hipon, Maroji, at the request of Hipon, limited the amount of dairy products it exports to Hipon each year. This is an example of

Answers

Answer:

voluntary export restraint (VER).

Explanation:

In this scenario, the country of Maroji is a major exporter of dairy products. Also, the country of Hipon is a major exporter of heavy machinery but has a sizeable domestic dairy industry. Since it imports a sizeable amount of heavy machinery from Hipon, Maroji, at the request of Hipon, limited the amount of dairy products it exports to Hipon each year. This is an example of voluntary export restraint (VER).

A voluntary export restraint (VER) can be defined as a self-imposed trade restriction on the amount of goods that an exporting country exports to another country such as an importing country. It involves restrictive trade barriers between an exporting and an importing country, such as embargoes and quotas.

Byron Company records several adjusting entries for accrued expenses at the end of each month. The adjusting entry for each of Byron's accrued expenses is a(n): Multiple Choice Increase an expense; decrease a liability. Increase an expense; decrease an asset.

Answers

Answer: Increase an expense

Explanation:

Accrued expenses are those expenses that the company has already incurred but have not yet paid for. Even though they have not paid for this, they will still have to account for it due to the Accrual basis in Accounting that requires that expenses are recognised when incurred not when paid.

The adjusting entry for an accrued expense is therefore to increase (by debiting) the relevant expense account and then increase (by crediting) the relevant liability account.

Customers can build their own computers with Dell's online configurator. They simply have to answer a few questions and choose from a menu of product attributes, prices, and delivery options. The design of a Dell customized computer is made possible through the use of a

Answers

Answer: Choiceboard

Explanation: A choiceboard may be explained as an online tool usually developed by product makers or manufacturers which affords consumers to make bespoke or custom products by allowing them the flexibility of making personal choices about the type, attribute and specifications they would want their personal product to posses. The choiceboard will contain a list of various options available on each of the specifications a product could have and the customer makes his or her choice allowing them to build a fully customized product.

Describe the role of securities markets and of investment bankers: what role do investment bankers playing securities markets

Answers

Answer

Explanation:

investment bankers specialize in the provision of new securities and they

provide helps to those that want their security liquified.

However, investment bankers are known with their role of provision of money at capital market to their customers such as companies or government set up through issuing of money or equity for security market.

Suppose that the market for candy canes operates under conditions of perfect competition, that it is initially in long-run equilibrium, and that the price of each candy cane is $0.20. Now suppose that the price of sugar falls, decreasing the marginal and average total costs of producing candy canes by $0.15. Based on the information given, we can conclude that in the short run a typical producer of candy canes will be making:

Answers

Answer:

Positive economic profit

Explanation: In the economic profit, we have to consider the revenue earned and the cost of production including the opportunity cost. In the scenario above, the economic profit is positive, because, the average and marginal cost falls by $0.15 at a time when the sales price of the product is $0.20. The economic profit here is positive, due to the further reduction in the marginal and average price of an important material in the production process. In this scenario, due to positive economic profit, the New firms are attracted to the market.

. Make a list of the ingredients for Samosa ​

Answers

Explanation:

Your Full and explanation is in the attachment

please look it once .

hope it is helpful to you

✌️✌️✌️✌️✌️✌️✌️

Starbucks entered a partnership with Keurig Green Mountain to sell K-Cup single-serving coffee packs. Because Starbucks __________, it was prepared for this shift in its marketing environment.

Answers

Answer:

tracked, as part of its ongoing environmental scanning activities, the percentage of households with single cup brewers

Explanation:

Starbucks entered a partnership with Keurig Green Mountain to sell K-Cup single-serving coffee packs. Because Starbucks tracked, it was prepared for this shift in its marketing environment.

What is a partnership?

The partnership is referred to as the alliance formed between two or more two people with share capital as well as profit and loss of the business and achieve the common objective of the organization.

A shift in the marketing environment can lead to both profit and loss for an organization. Every organization needs to plan in advance to cope with the rising challenges and utilize them as opportunities for the business.

The change in the marketing environment is caused by political, social, economic, and cultural factors which affect the sales of any product.

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A payday loan company has decided to open several new locations in the city. To decide where to open these locations it hires consultants and pays them per store opened. At the end of the quarter, the company notices a many of the new stores’ sales volume fail to meet expectations. To incentivize the consultants to instead focus on opening profitable stores, the company should have paid them

A. Per store opened
B. A percentage of the profit earned per new store
C. A fixed salary
D. All of the above

Answers

Answer:

B. a percentage of the profit earned per new store

Which of the following statements is not correct? Group of answer choices The deadweight loss that arises in monopoly stems from the fact that the profit-maximizing single-price monopoly firm produces a quantity of output that is smaller the socially-efficient quantity. Consumer surplus is smaller with perfect price discrimination than for a single-price monopolist that can not price discriminaten with a single price monopoloblem caused by monopoly is monopoly profit. For a given demand curve, the profit for a single-price monopolist is larger than for a monopolist that can price discriminate. The deadweight loss caused by monopoly is similar to the deadweight loss caused by a tax on a product.

Answers

Answer:

The deadweight loss that arises in monopoly stems from the fact that the profit maximizing single price monopoly firm produces a quantity of output that is smaller the socially efficient quantity.

Explanation:

The dead weight loss arises in an economy when supply and demand are not balanced. Supply and demand are the two most important factors that derive the economy. The economy does not achieve its equilibrium because of dead weight loss. The cost is increased due to dead weight loss which creates market inefficiency.

write 3 importance/ benefits of life insurance.​

Answers

Answer:

A life insurance policy can pay off any debts that you leave behind that would be a burden to your family. Debts such as a mortgage, credit cards, car loans and even your funeral expenses can have a dramatic impact on your family and their lifestyle.

Explanation:

Any debts that you leave behind and that would be a burden on your family can be paid off by a life insurance policy. Debts like a mortgage, credit card debt, auto loans, and even funeral costs may significantly affect your family's livelihood.

By purchasing life insurance, you may shield your spouse and kids from the potentially catastrophic financial losses that could arise in the event of your passing. It offers financial stability, aids in debt repayment, assists in covering living expenditures, and aids in covering any last or medical costs.

The vast majority of experts concur that you absolutely must obtain life, health, long-term disability, and car insurance. Small company owners, working parents, stay-at-home parents, retirees, childless singles, and empty nesters all stand to gain from life insurance, in general.

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Management at the Relaxing Pines resort chain places great emphasis on customer satisfaction and loyalty. They emphasize quiet, luxurious rooms and personalized service. In fact, bonuses are based primarily on customer evaluations. What perspective does this reflect

Answers

Customer Focus. They convey their soul focus is on the customers enjoyment

Define Pareto's law. Multiple choice question. It is the ranking of all items of an inventory according to a specific criterion of importance. It is a method of estimating the impact of changing the number of locations on the quantity of inventory held. It is the rule that a small percentage of items account for a large percentage of sales, profit, or importance to a company. It is used to determine the order size for a one-time purchase.

Answers

Answer:

It is the rule that a small percentage of items account for a large percentage of sales, profit, or importance to a company

Explanation:

Pareto's law is a law that describes the points or direction to concentrate the firm's activities and resources on to achieve optimum productivity.

It usually follows the principle that 80% of returns come from 20% of the customers or clients.

Hence, in this case, the correct answer is Pareto's law is defined to be "the rule that a small percentage of items account for a large percentage of sales, profit, or importance to a company."

Information processing errors consist of:_________

a. forecasting errors.
b. overconfidence.
c. conservatism.
d. framing.

Answers

Answer:

a. forecasting errors.

b. overconfidence.

c. conservatism

Explanation:

In information processing, the errors that occur are:

forecasting errors, overconfidence and conservatism.

In information processing, forecasting errors occur when people tend to give much weight. It tends to lead to extremism in forecasting. It causes deviation from the real to the forecasted information.

Overconfidence refers to when one believes that he is better than others. This is an information processing error.

Conservatism in information processing reveals the bias in human information processing. It leads to insufficiency in revising one's belief.

How do I do this? I think I know how But I am not 100% sure! Thanks in advance! I will mark answer the Branliest! Calculate the break-even level of customers needed.

Answers

Answer:

Break-even point in unit = 250 units

Explanation:

Given:

Fixed cost = $500

Variable cost = $2

Number of customer = 325

Sales amount = $4

Find:

Break-even point

Computation:

Break-even point in unit = Fixed cost / (SP - VC)

Break-even point in unit = 500 / ($4 - $2)

Break-even point in unit = 250 units

A bank statement shows a balance of $8,445 at June 30. The bank reconciliation is prepared and includes outstanding checks of $2,790, deposits in transit of $1,350, and a bank service charge of $30. Among the paid checks returned by the bank was check no. 900 in the amount of $600, which the company had erroneously recorded in the accounting records as $60. The "adjusted cash balance" at June 30 is:

Answers

Answer:

$7,095

Explanation:

The computation of adjusted cash balance is shown below:-

Adjusted cash balance = Balance as per Bank Statement + Deposit in transit - Outstanding checks + bank Service charge + returned paid check no.900

= $8,445 + $1,350 - $2,790 + $30 + $60

= $7,095

Therefore for computing the adjusted cash balance we simply applied the above formula.

michelle works in retail and cant decide what products to include i the stores front window display what is the first step she should take to solve this problem

Answers

The available options are:

A. List the options.

B. Evaluate the decision/choice.

C. State the problem.

D. Determine the pros and cons.

Answer:

State the problem.

Explanation:

In a situation like this, it is expected that the first step to take to solve the problem is that Michelle should understand the reason, she wants to put the product on the window display. This includes knowing what she will benefit by placing the product on the window display and which product she wants to display. This process which is the first step in the problem-solving technique is known as STATE THE PROBLEM.

Hence, the right answer is State the Problem.

write any five different between of profession and professional education.​

Answers

Answer:

Profession is a field or work of life,which you choose in order to become a professional of that field. For example, Teaching is a profession and am a teacher which makes me a professional of that 

By using bootstrap marketing strategies (unconventional, low-cost, creative techniques) small companies can get as much "bang" for their marketing bucks as their larger rivals.

Answers

Answer:

The given statement relates to bootstrap marketing strategies

Explanation:

In simple words, Bootstrap marketing relates to an advertising strategy usually used by entrepreneurs to create a business from the bottom up with little but private money and, luckily, money from the very first sale.

 This method is usually used by start ups for capturing initial market share and with the expertise of an angel investor they can really go for high goals.

Computing cash flows from financing LO P3 Additional short-term borrowings $ 20,000 Purchase of short-term investments 5,000 Cash dividends paid 16,000 Interest paid 8,000 Compute cash flows from financing activities using the above company information. (Amounts to be deducted should be indicated by a minus sign.)

Answers

Answer:

Cash flows from Financing Activities $4,000

Explanation:

Computation of cash flows from financing activities

Additional short-term borrowings $20,000

Less Cash dividend paid ($16,000)

Cash flows from Financing Activities $4,000

Therefore the Cash flows from Financing Activities will be $4,000.

Define Networking
Explain types of Network
Explain topologies​

Answers

Answer: Network topology is the way a network is arranged , including the physical or logical description of how links and nodes are set up to relate to each other. There are numerous ways a networks can be arranged , all with different pros and cons and some are more useful in certain circumstances than others. hope you  understand

Explanation:

Candice’s first job was at the grocery store making deli food. While in culinary school, she worked part time in a restaurant kitchen, and after finishing school, she found a position as a head chef. With her growing experience and advanced education, Candice has been able to _____.

Answers

Answer:

move up the career ladder

Explanation:

A career is a series of jobs that are related, whose foundation is based on interest, knowledge, training and experience. Moving up the career ladder means that one has continuously been growing in experience by moving from series of related jobs with fewer responsibilities to the one with more responsibilities within a specific profession.

Moving up the the career ladder also involve continuous advancement in education related to one's profession with a view to gaining more knowledge that would be applied to the chosen job hence above is an example of moving up the career ladder.

Answer:

B. move up the career ladder.

Explanation:

May I have brainliest please? :)

the law of demand states that: a) as the price of a good increase, more units are demanded. b) there is a direct relationship between the price of a good and the quantity of the good produced. c) there is a negative relationship between the pridce of a good and the quantity of the good demanded.

Answers

Answer:

c) there is a negative relationship between the price of a good and the quantity of the good demanded.

Explanation:

The law of demand states that there is a negative relationship between the price of a good and the quantity of the good demanded.

This ultimately implies that, when the prices of goods and services in the market increases or rises: there would be a significant decline or fall in the demand for this goods and services.

A good manager: A. gives advice freely and frequently. B. is more result-oriented than relationship-oriented. C. has a judger mind-set and low self-awareness. D. schedules time for listening to employees each day. E. believes that listening too much is a sign of indecisiveness.

Answers

Answer:

B.

Explanation:

If you're asking a good manager that keeps the busniess running the answer is B because he would get the best money results.

If you mean the best manager because CO-workers like him the answer is A, but I don't think that's what you're asking so the answer is most likely B.

IF THE ANSWER IS SELECT ALL THAT APPLY,

-A

-B

-D

Kim is the sales representative for a major textbook publisher. When she calls on the business faculty at General University, her first stop is to chat with Frank, the business department secretary. From Frank, Kim learns which professors have left the university or are newly arrived. Frank also helps Kim to make appointments to see professors to discuss textbook choices. Frank acts as the __________ in the business department buying center.

Answers

Answer:

Frank acts as the "gatekeeper".

Explanation:

A business secretary seems to be in charge of secretarial or admin duties and rebounds with both regularly and lengthy-term tasks. Individuals forecasts appointments keep documents as well as review files.This is commonly the one who publishes and allocates the minutes throughout consultations and is almost always the channel within which customers and work colleagues have to connect with either the higher-ups.

So that the above is the correct choice.

Coronado Industries has outstanding accounts receivable totaling $6.57 million as of December 31 and sales on credit during the year of $22.6 million. There is also a credit balance of $11000 in the allowance for doubtful accounts. If the company estimates that 5% of its outstanding receivables will be uncollectible, what will be the amount of bad debt expense recognized for the year?

Answers

Answer:

$317,500

Explanation:

The computation of the amount of bad debt expense is shown below:-

Bad debt expenses = (Accounts receivable × Outstanding receivable percentage) - Opening Allowance for doubtful debts

= ($6.57 million × 5%) - $11,000

= $317,500

Therefore for computing the bad debt expense we simply applied the above formula.

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