GoFuel has decided to "play with the facts" and tell consumers in its advertising that the spill was "minor" and that consumers shouldn’t worry. Which group or groups might take issue with this approach?

Answers

Answer 1

The complete question is:

GoFuel, an extremely profitable oil company, has large drilling operations in the Gulf of Mexico. It operates worldwide, markets itself as an environmentally responsible business, and has a substantial advertising budget. Unfortunately, GoFuel has had an oil spill in the Gulf that has introduced billions of gallons of oil into the fishing-heavy waters off Louisiana. The company wants to run an advertising campaign to address this accident.

GoFuel has decided to "play with the facts" and tell consumers in its advertising that the spill was "minor" and that consumers shouldn't worry. Which group or groups might take issue with this approach?

Federal Trade Commission

Association of National Advertisers

American Advertising Federation

Better Business Bureau

All of these choices are correct.

Answer:

All of these choices are correct.

Explanation:

In this scenario GoFuel has had an oil spill in the Gulf that has introduced billions of gallons of oil into the fishing-heavy waters off Louisiana.

In their advertising however they are saying the spill is minor and consumers should not worry.

This is untrue and all the listed organisations will take issue with this approach:

The Federal Trade commission promotes protection of consumers

Association of National Advertisers ensures best practices in advertising. The false statements by GoFuel goes against its objectives.

American Advertising Federation is also concerned with transparent advertising that does not misrepresent issues.

Better Business Bureau is a non governmental organisation that aims to build market trust


Related Questions

____ resources are resources that each partner brings to the partnership that, when combined, allow for new resources or capabilities that neither firm could readily create alone. Complementary Synergistic Intangible Creative

Answers

Answer:

Complementary

Explanation:

The complementary resource is a term that describes a type of resources contributed by each partner to a business or investment. In other words, it is the resources each partner brings to the partnership that, when merged together, provide for new resources or capabilities that neither firm could readily create alone.

Hence, the right answer is COMPLEMENTARY RESOURCES

Producer surplus is the difference between the _____ price and the minimum price at which a producer would be willing to sell a particular quantity.

Answers

Answer:

Market

Explanation:

Producer surplus is the difference between the market price and the minimum price at which a producer would be willing to sell a particular quantity.

Producer surplus is known to be the total amount that a producer benefits or gains from producing and selling a quantity of a good at the market price. The total revenue that a producer receives from selling their goods minus the total cost of production equals the producer surplus.

Because modern search engines use proprietary technology in the race to stay ahead of competitors, it is not possible to tell exactly how they decide what websites will appear in a SERP. Select one: True False

Answers

Answer: True

Explanation:

Proprietary technology is simply the tools, processes, tools, or systems of interrelated connections which can be attributed as the property of an individual or a business.

The combinations listed above give competitive advantage to owners of such proprietary technologies. Because modern search engines use proprietary technology in the race to stay ahead of competitors, it is not possible to tell exactly how they decide what websites will appear in a SERP.

It should be noted that Search Engine Results Pages (SERP) are simply the pages that are displayed by search engines when a user asks a query.

The statement in the question is true.

What staffing issues would create the biggest obstacles to starbucks ability to execute its growth and specialization strategies?

Answers

Answer:

finding the type of employees that would help them execute its growth and specialization strategiesretaining the employees after hiring them

Explanation:

Some of the staffing issues would create the biggest obstacles to Starbucks ability to execute its growth and specialization strategies is finding the type of employees that would help them execute its growth and specialization strategies this because employees with such special skills are either hired already or Starbucks would have to fight off stiff competition for such employee

another staffing issue that would create an obstacle for Starbucks is retaining the employees after hiring them and one way to overcome this is good welfare packages and good working environment

in a based economy transaction require that each party have something the other desires increase market

Answers

Answer:

The ansewr is a barter based economy.

In a barter based economy, goods are exchanged for other goods, because no good that takes the functions of money exists (unit of account, store of value, and medium of exchange).

Barter economies can work on a limited scope, but to a larger extent, they can become inefficient, because this type of economy requires a double coincidence of wants: both parties of the transaction must desire the other party's goods.

Trisha's Tasty Treats, a bakery and coffee shop, is having a grand opening on Saturday to celebrate its newest location. In addition to advertising the event in the local paper, Trisha sent a bakery menu to all households in the area along with a 50% off coupon. In doing so, Trisha's Tasty Treats is most likely attempting to _______.

Answers

Answer:

d) communicate value

Explanation:

the question was missing the options:

a) deliver value

b) forecast value

c) explain value

d) communicate value

In marketing, communicate value refers to getting your customers  (potential in this case), to believe that they are getting a good deal when they purchase your products or services. We all assign come type of value to our purchase decisions, and when we assign a higher value than its to a product, we as customers get customer surplus. The higher the value that our customers believe that our product is worth, the more they will be willing to pay for it. When customers feel that our product is not worth its price, then they will simply stop purchasing it.  

When managers make the most appropriate decision in light of what they believe to be the most desirable consequences for the company is called the ________ decision.

Answers

Answer:

optimum

Explanation:

An optimum decision as defined in the question can be defined as the most appropriate decision taken by a manager in the light of what they to be the most desirable consequences for the company.

This simply means that when an event or occurrence takes place in a company, the managers have the responsibility to take the best decisions for the company. The best decision is therefore called the optimum decision; that is the highest level of  decision that solves the problem with the smallest of consequences.

Cheers.

What is one ethical issue demonstrated in the Milgram experiments? A. Milgram and his associates were willing to harm one person with electric shocks in order to learn. B. Milgram and his associates did not discover anything important about psychological issues. C. Milgram and his associates pressured subjects to continue after they signaled that they wished to stop. D. Milgram and his associates debriefed subjects afterwards to ensure they understood the experiment.

Answers

Milgram and his associates debriefed subjects afterwards to ensure they understood the experiment  is one ethical issue demonstrated in the Milgram experiments. Hence, option D is correct.

What is Milgram experiments?

The findings of Milgram's experiment demonstrated the persuasive power of authority and the ability of someone in a position of power to influence others to act unethically and against their better judgment.

The experiment is viewed as unethical because the test subjects were led to believe they were startling real individuals. The fact that the pupils worked at Milligram was unknown to the general public.

After the experiment, a debriefing was presented to the participants. Milgram found that every genuine participant went at least as high as 300 volts, and that 65% of them continued to the entire 450 volts.

Thus, option D is correct.

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Answer:

C. Milgram and his associates pressured subjects to continue after they signaled that they wished to stop.

Explanation:

i got it wrong and saw the answer

A prepayment may be recorded in prepaid rent, a balance sheet account. The alternative method to record the prepayment is to debit the ____________ of ____________ account.

Answers

Answer:

Rent, expenses

Explanation:

A prepayment may be recorded in prepaid rent, a balance sheet account. The alternative method to record the prepayment is to debit the rent of expense account.

the suggested strategies for "creating a work flow that works" do not include: a. Use one inbox to collect mail, messages, class handouts, and notes to yourself b. Delete, do, or defer items that you collect c. Empty your inboxes once per week d. Set up a filing system for reference materials

Answers

Answer: a. Use one inbox to collect mail, messages, class handouts, and notes to yourself

Explanation: A working workflow may be reffered to as an ordered, segmented and defined arrangement of chores, schedule, programs and tasks such that tasks do not overlap and hence become cumbersome and difficult to handle. In most cases, the lack of a working workflow often results in missed appointments, erroneous forwarding of information to wrong individuals or personnel. Strategies which could help in creating a working workflow are listed in the options above, except the use one inbox to collect mail, messages, class handouts, and notes to yourself which itself will only generates problems and inefficiency due to lack of segmentation and hence makes workflow cumbersome.

Your organization has experienced multiple incidents of graffiti tagging and people loitering in the parking lot despite the chain-link fence surrounding it. What is the best solution to the issue

Answers

Answer: Change the chain-link fencing to anti-scale fencing

Explanation:

Graffiti refers to the drawings or the writings on a surface in public places and tagging simply has to d with writing of artist's logo signature, or names,on a wall.

The best solution to the issue of graffiti tagging and people loitering in the parking lot is to change the chain-link fencing to anti-scale fencing. By doing this, people won't be able to loiter around.

A(n) ________ is a formal listing of the policies, liability limits, fees and user rights and responsibilities associated with using a particular SNS. Select one: a. Acceptable Use Policy b. Intellectual Property Agreement c. Fair Use Contract d. Terms of Service Agreement

Answers

Answer:

d. Terms of Service Agreement.

Explanation:

A Terms of service (TOS) agreement is a formal listing of the policies, liability limits, fees and user rights and responsibilities associated with using a particular SNS. This service includes internet, telephone, data etc.

An 85-year old retired client has living expenses of $15,000 per year. His portfolio is currently allocated: 50% Money Market Fund 40% Treasuries Yielding 1.20% 10% Equities The customer is complaining that he is not earning enough from his portfolio to meet monthly living expenses. The BEST recommendation to the customer is to:

Answers

Answer:

Explanation:

The best recommendation in this scenario would be to liquidate half of the money market fund and invest it in 5 year corporate debentures yielding 2.70%. This is because traditionally money market funds, although highly liquid, only offer an average of 1% return on investment for the capital invested. Investing instead in a corporate debentures yielding would net the individual more than double in ROI and hopefully cover all of the living expenses.

True or false: A periodic inventory system allows management to determine the amount of goods on hand without having to take a physical count.

Answers

Answer:

false

Explanation:

Goods stolen and damaged do not get scanned. None of these issues would be recognized by the computer.

Thus the physical inventory is always done in addition to any inventory system (whether periodic or perpetual) selected by the company.

When plotting log wages (y-axis) against years of schooling (x-axis), the slope of the regression line indicates Group of answer choices the average years of schooling. the economic return to each additional year of schooling measured in dollars. the average wage. the economic return to each additional year of schooling measured in percentage terms. the average logged wage.

Answers

Answer:

When plotting log wages (y-axis) against years of schooling (x-axis), the slope of the regression line indicates

the economic return to each additional year of schooling measured in dollars.

Explanation:

While the slope indicates the steepness of a line, the intercept indicates the location where the slope intersects an axis. Together, the slope and the intercept define the linear relationship between the two variables: the independent and the dependent variables.  They can be used to estimate an average rate of change.  In a line of best fit, described by the equation ŷ = bX + a, the slope of the line is b while a is the intercept (i.e., the value of Y when X = 0).

8. Which users could be targeted with Dynamic Remarketing to bring them back to a website? (select all that apply) Users who posted a favorable product review Users who viewed a website search result page Users who viewed product detail pages Users who abandoned their shopping carts

Answers

Answer:

- Users who viewed a website search result page

- Users who viewed product detail pages

- Users who abandoned their shopping carts

Explanation:

Remember, the ultimate aim of marketing is achieved only when the seller makes a sale to the user.

However, in all the above scenarios no sale was actually made, and so there's a need for dynamic remarketing in other achieve the sales objective.

Define what the income statement reports by completing the following sentence: The income statement describes a company's Blank 1 of 2(assets/revenues) and Blank 2 of 2(expenses/liabilities) along with the resulting net income or loss over a period of time due to earnings related activities.

Answers

Answer:

The income statement describes a company's revenus and expenses.

Explanation:

The income statement is one of the most important financial statements, along with the balance sheet and the statement of cash flows.

The income statement shows the company's revenues and expenses over a specific period of time, usually a year, but it can be a shorter period of time.

The resulting substraction between revenues and expenses results in the company's net income or profit for the corresponding period.

Put the following steps of the financial cycle in the correct order. I. Money flows to companies who use it to fund growth through new products. II. People invest and save their money. III. Money flows back to savers and investors. Group of answer choices

Answers

Answer:

II., I., III.

Explanation:

Well initially people tend to invest the money, and because of this investment businesses grow.

When people invest they buy equity or debt instruments in the company, directly or indirectly and then the company acquires these funds.

After that the company invests these funds in producing the products, making them reach the consumers.

Once consumers buy the products, the company generates the revenue.

When the revenue is generated the profits are distributed to equity holders, or investors and also in form of interest to debt instrument holders.

Which security project team role is filled by individuals who understand the organizational culture, existing policies, and requirements for developing and implementing successful policies

Answers

Answer:

Security Policy Developer

Explanation:

Security Policy Developer is described as personnel or role of a person who worked in a company and has the responsibilities of setting required rules and regulations, allows monitoring and investigations, for other users in the company.

However, to be able to do this, such personnel should understand the organizational culture, existing policies, and requirements for developing and implementing successful policies.

Therefore, the correct answer is the Security Policy Developer

Helen and her friends want to start a new software firm. Its business plan has been finalized. Helen is in charge of the human resource (HR) planning process for the new firm. She needs to examine and decide the types of jobs required to run the firm. In the context of HR planning, which of the following processes is Helen responsible for?

a. Job analysis
b. Internal recruitment
c. Employee selection
d. Management development

Answers

Answer:

a. Job analysis

Explanation:

Job analysis in human resources(HR) entails identifying the responsibilities , duties and functions associated with a given job role. Certain criteria such as relevant qualifications needed to perform better on the job and conditions under which the work will be performed are also part of Job analysis.

In job analysis, what is quite important is that it is the job that is assessed and not the person filling the job role whilst job analysis data may be retrieved by human resources(HR) from the person currently on the job role . Examples of areas where job analysis may be applied in an organization are in risk management, career and succession plan, recruitment and selection etc.

What is the theory of management that examines how to create an organizational structure and control system that results in an organization that is highly efficient and effective?

Answers

Answer:

Administrative

Explanation:

The theory of management that is being described is known as the Administrative management theory. This theory tries to come up with a rational way of designing an organization so that it works as a whole entity. Doing so allows for the organization to function at the highest efficiency and effectiveness levels, which overall brings lower costs and increased profits for the organization.

Duke and pat collins have adjusted gross income of $358,000. they have itemized deductions of $20,000 consisting of $8,000 in medical expenses that exceed 10% of adjusted gross income, $3,000 in property taxes, $4,000 in housing interest, and $5,000 in miscellaneous itemized deductions that exceed 2 percent of adjusted gross income. what is the amount of their itemized deduction?

Answers

Answer:

$18,599

Explanation:

the $8,000 in medical expenses are 100% deductible,

but property taxes, housing interest and other miscellaneous deductions are not 100% deductible : $3,000 + $4,000 + $5,000 = $12,000

of the $12,000, you will be able to deduct $12,000 - [($358,000 - $311,300) x 3%] = $12,000 - $1,401 = $10,599

total itemized deductions = $8,000 + $10,599 = $18,599

Alex is training for a triathlon, a timed race that combines swimming, biking, and running. alex has only 20 hours per week that he can devote to training for his race. which basic principle of individual choice does this sentence best illustrate? people usually exploit opportunities to make themselves better off. all costs are opportunity costs. many decisions are made on the margin. resources are scarce.

Answers

Answer: Resources are scarce.

Explanation:

In making economic decisions we must always realize that resources are scarce. For some of us some resources are not as scarce as they are for others. Time however is one resource that seems scarce for the vast majority of people.

Alex is training for the triathlon which involves 3 different endurance sports and yet he only has 20 hours in a week to do so. This perfectly encapsulates the issue of time scarcity as each of those activities should take hours in a week to be trained for individually and put together will be more and yet he can only offer them 20 hours.

Prove you know what diminishing marginal utility is by creating an example of your own. Your example
cannot be food related.

Answers

Hi there, I'm not answering this question, sorry.

Your task clearly states you must think of your own example and prove what you know. That's why.

Please, if you're coming onto the Brainly website, at least improve your questions.

Trisha's Tasty Treats, a bakery and coffee shop, is having a grand opening on Saturday to celebrate its newest location. In addition to advertising the event in the local paper, Trisha sent a bakery menu to all households in the area along with a 50% off coupon. In doing so, Trisha's Tasty Treats is most likely attempting to _______.

Answers

Answer:

communicate value

Explanation:

Trisha's Tasty Treats is most likely attempting to communicate value. This is the process of guiding your targeted audience or clientele from exposure, to awareness and attention, to understanding, to evaluation and yielding, to retention, and finally to action. Doing so allows individuals to learn about your product and convinces them that the product has sufficient value that is worth buying.

Andrews and Bates have a written contract in which Bates promises to sell Andrews a piece of real estate. Bates refuses to complete the transaction. Andrews sues Bates for specific performance, asking the court to order Bates to complete the sale. This action is for ________.

Answers

Answer:

Equitable relief

Explanation:

Equitable relief is defined as a remedy provided by a court that requires a party to act or prevents a person from acting.

It is usually granted in relation to contracts that have been breached.

When equitable relief is sought there is no monetary compensation, rather the plaintiff is requesting the court to ensure an action is performed.

In this instance Andrews and Bates have a written contract in which Bates promises to sell Andrews a piece of real estate. When Bates refuses to fulfill his obligation Andrews can seek for equitable relief from the court.

Forcing Bates to sell the piece of real estate as agreed in the contract.

A clothing company is considering raises for employees. The raises are based on job performance. Based on the table, which employee is expected to receive a raise?
Employee A Employee B:
A:Completed two years of college B:Completed a technical school program A: Average productivity B:High productivity

Answers

Answer:

Employee B demonstrates a high level of productivity

The raises are based on job performance not on education so Employee B because demonstrates a high level of productivity is the answer

Took the test and checked that answer as right

Explanation:

Based on the table, Employee B is expected to receive a raise,because he contributes lot then the Employee A.

How an employee's work related to his rise?Many employers agree that salary increases should be primarily based on performance and experience. Companies require employees to show commitment to excellence and a guarantee of loyalty before offering a raise.A raise mean in work is an increase in the amount of hourly pay or salary that an employee receives for work performed in an organization.Justification for Raise,Use specific, recent accomplishments and the value you've brought to the company as reasons for why you deserve the salary you're proposing.Quantify your value with data and awards/accolades so you can demonstrate more tangibly how you've contributed to your company's bottom line.

Based on the table, Employee B is expected to receive a raise,because he contributes lot then the Employee A.

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Write a brief story about a young person shopping at a local mall that incorporates all benefits of marketing ?

Answers

Explanation:

Marketing can be understood as the strategic development of action plans capable of building a strong relationship between the client and the company, and generating value for a brand.

Therefore, a young person shopping at a local mall that incorporates all the benefits of marketing will be responsible for bringing these advantages to a company and putting it in a successful position.

Suppose the young man had a need to buy running shoes, so he went to the mall to look for options to meet his set of needs including benefits and price. As he strolled through the mall he noticed a store whose sports shoes ads he had seen on TV, so he felt confident when he entered the store, saw images of an advertising campaign that a famous sportsman wore branded sneakers, felt identification with the brand and then was well attended by the sales team, who explained all the benefits of the product and even gave a discount to buy through the online store.

Satisfied with the purchase and service, the customer started to follow the social media of the brand in question, bought another sneaker through the online store and started to recommend the brand in their social media.

We can see that through marketing efforts, the brand is able to create a favorable shopping experience that helps to retain customers and attract new ones, so it positions itself in the market in a competitive and profitable way.

The reorder point for an item is calculated to be 250 units. Lead time for the item is 2 weeks. If 25 units of the item have just been sold to a customer, which of the following inventory situations should trigger an order?

a. 240 units on hand, with no orders scheduled for delivery from the supplier.
b. 200 units on hand, with an order for 150 units scheduled for delivery next week from the supplier.
c. 90 units on hand, with an order for 150 units scheduled for delivery next week from the supplier.
d. All of the above situations (a,b,c) should trigger an order.
e. Both (a) and (c) should trigger an order.

Answers

Answer:

The answer is "Option e".

Explanation:

In the recorder points, it is the amount of inventory, in which both the client wants to request for placing an order. and the degree of the inventory, that is lesser to rearranging the point for both cases "(a) and (c)".  It is an order, in which all order will be introduced, that's why the choice "e" is correct.

The process by which new products are likely to be adopted, the rate at which they will be adopted, and the process through which the products will spread into markets is referred to as

Answers

Answer:

Importance of the Diffusion of Innovation

The diffusion of innovation theory explains the rate at which consumers will adopt a new product or service.

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